PUBLIC AFFAIRS AND MEDIA RELATIONS OFFICER

Job Description
We are seeking dedicated and detail-oriented Public Affairs and Media Relations Officers to join our team. Reporting to the Public Affairs and Media Relations Specialist, the successful applicant will, among other key duties, be responsible for:

Duties and Responsibilities
• Assisting in the development and implementation of Public Affairs and Media Relations strategies.
• Supporting initiatives aimed at building and maintaining a positive brand image.
• Monitoring the corporate image to ensure alignment with the company brand.
• Assisting in the coordination of programs that promote favourable public and stakeholder perceptions of the organization’s agenda and accomplishments.
• Supporting communication initiatives between management, Strategic Business Units (SBUs), Head Office, and key stakeholders.
• Preparing advertising and communication materials.
• Assisting in the design and review of promotional materials.
• Establishing and maintaining working relationships with media stakeholders.
• Responding to media inquiries, preparing media kits, and assisting in organizing press conferences.
• Drafting press releases and other media communications on behalf of the company.
• Assisting in coordinating preparations and launching company programs and events
• Continuously building and maintaining a positive brand image.


Qualifications and Experience
• Bachelor's Degree in Public Relations, Marketing, International Relations, Journalism or equivalent.
• A professional qualification in Public Relations or Mass Communication or equivalent is an added advantage
• At least 3 years proven experience in managing media relations and public relations campaigns

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